Along with organic foods and natural cosmetics, saving the environment has become fashionable not only for the elite these last couple of years. Educated consumers are making the decision to purchase unprocessed foods, chemical free skincare and greener alternatives, with eco solutions now available to the masses. But being environmentally rich does not mean having to be style poor, according to those gorgeous guys from Fendi. Available amongst their myriad of darling designs is the Fendi Net Pillow Grande Shopping Tote, a suitable and stylish alternative to plastic bags for all your precious purchases. Maybe not the bag of choice for Saturday morning shopping at the farmers vegetable markets, but I think this counts as doing your bit towards saving the world. Doesn’t it??

I think our ‘Babes with Bags’ section deserves a true fashion celebrity for its first post, and who better to do that than one of the industries current favorite honeys, Victoria Beckham. It seems like only yesterday that ‘Posh Spice’ was jumping around our screens in chunky shoes and suspect poses, encouraging us to show some girl power and ’spice up our lives’. Mrs Beckham quickly made the move to the first lady of fashion State side, with a reported room in her new $22 million mansion dedicated to none other than her immense bag collection. A girl after my own heart! Spotted with everything from the latest Oscar de la Renta Metallic Python Bag to the Hermes Pink Ostrich Feather Carry All, Victoria’s closet apparently houses one of the biggest Hermes collections in the world. In a recently published LA Times article, the bag loving mum of three boys was quoted saying ‘ I think of them (bags) as an investment. Someday, when I’m lucky enough to have a girl, I will pass them along to her’. That will be one pampered little Princess!